Benefits of Social Media for Recruitment

31 May 2016
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We all know that social media platforms are ever-evolving. While trying to keep up with your personal Twitter and Facebook can be a challenge on its own, it’s also very important to have active social media accounts for your company. Not only does this help with brand recognition and being able to connect with your audience on multiple platforms, it’s also a big plus for recruiting industries specifically.

With that being said, I put together a list of my top five benefits of using social media for recruitment. Tweet at us if you think I missed any! 😉

  1. 1.) You can post jobs on your social media platforms for free; aka low cost and high ROI.
  2. 2.) Your open position posts will be seen by a larger number of qualified candidates.
  3. 3.) The amount of young adults you can reach on social media will help you find fresh talent for entry-level positions; this can also help with referrals.
  4. 4.) Recruiting via social media takes less time than traditional recruiting methods.
  5. 5.) Social media presence increases your online brand visibility – giving you an edge over your competitors.

As more and more companies establish their brand on social media networks, it’s all about finding what works best for you and your industry. Let us know some of your best practices!

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About the author

Tara Picaro

Tara has been with Microsol Resources since 2012. She currently resides in the Big Apple but often ventures to her hometown in NJ to spend time with her family, specifically her two nieces & golden doodle.

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